5 Popular Colors People Are Painting Their Walls

The colors on your walls determine the mood in your house. Some colors can even enhance the resale value of your home, so choose colors wisely. There are so many colors to choose from, you can take time to decide your favorite color for your house. Here are five of the most popular colors people like to paint their house. 

White

White is a popular color for homeowners who need a minimalist or a maximalist design. It provides the right background when you need your furniture and interior décor to pop. White gives you a clean canvas on which you can exercise your creativity. If you do not know much about colors, having white on the walls makes every other color combo look appealing. There are different shades of white. You can go for cool white, pure white, cream white, and others.

If you love displaying art, art presents the perfect background. The color feels ideal in summer and in winter, and you can have it for a rustic design as much as you can for a contemporary décor. It is clean and relaxing.

Gray

Like white, gray is also neutral, giving you a creative space for all the designs you’d want for your interior décor and furniture. The color is bold, and you will see it in several homes around the country. With gray on your walls, the room feels bigger and more composed. The color is understated, but you can use it creatively. One of the most common shades of gray is a blend of beige and gray. It has yellow undertones and a warm glow that makes everything else in your home pop out. You can go for a darker and moodier gray, or you can go with lighter gray that lightens up the mood of your home. There are hundreds of shades and tints to choose from to create the perfect interior décor for your home.

Beige

For many years, people have used gray as a neutral color on their walls. However, in the past few years, beige is coming back. Beige offers universality when you need to play with color schemes. It is neutral and allows several combinations. The popularity of beige can be attributed to the overarching design styles, such as maximalism and Scandinavian home décor. The use of wood in most of the homes and wood-colored items in contemporary homes means the best colors for walls are colors that match with wood; beige and off-whites.

Beige is versatile and no matter what you mix and match it with, your décor will stand out. To create the best design with beige, have it as the main color and then add some popping colors. The lightest and darkest tones are the best for different combinations. Avoid the mid-tones.

Light Blue

Light blue is cool. It can be a perfect choice for nurseries, children’s rooms, bathrooms, bedrooms, and playrooms among others. You can use the colors as stand-alone, or you can pair them with a patterned or darker accent wall. When applied on walls, light blue creates a restful and relaxed tone. You can go for a bolder light blue to create a breezy and calm atmosphere.

Although the color is not as versatile and other neutral colors, it still gives you a lot of creative space. You can create several combinations as the light tone does not get in the way of your creativity. Choose your limewash paint based on the combinations you have in mind, and you will not regret sky blue.

Brown

People who love stronger colors, such as orange and green will love a brown background. Again, if you prefer a classic interior décor, brown will be ideal for you. Brown brings earthy richness, making a room feel warm and welcoming. Some people use black, but when you need something less harsh, you can go for brown. Brown is modern and elegant, but you can still use it when you need something rustic and classy.

Brown represents the wood color. You may already have this color in your furniture. As such, you need to explore different shades and tints of the color to create a space that looks impressive. You need to blend light and dark brown and different textures to achieve that sophisticated look that you see in online homes.

Conclusion

There are many more colors you will see in homes online. The colors above are largely neutral, which gives homeowners the freedom to play with several other colors for furniture and art.

Guest Contributor: Hannah Boothe

Now Hiring Laborers!

PLEASE HELP US BY SHARING THE POST!!
NOW HIRING LABORERS!!
Is your son or daughter about to graduate high school and looking to get into the trade? We’re looking for strong laborers to join one of the fastest growing plumbing companies in the Chicagoland area.

Are you looking for a new career path and have the strength & drive to succeed with us?

Kevin Szabo Jr Plumbing is looking for a few good men/women. We are an established residential and commercial plumbing company with a great reputation in our area. We are honest, loyal, and hardworking. We offer year round work. We’re looking for guys that are interested in building a life long career. Do you have pride in your work, and are skilled at your trade? If so, Kevin Szabo Jr. is looking for you. We’re looking for team members who are striving to push themselves beyond their personal limits, to earn the money and recognition they deserve. We want you to have an amazing life-long career in an environment where you work with friends every day.

Must be able to carry at least 50 LBS
Must be able to dig & follow directions
Must be dependable
Must have drivers license
Must have a smart phone
Must speak English

Please email us at kevinszabojrplumbing@yahoo.com

5 Reasons Turf Can Be Less of A Hassle Than Grass

When it comes to maintenance, a hassle-free lawn is a dream. Gardeners across the globe are known to ditch the mower and the weed trimmer in favor of a freshly mowed lawn. Turf is one of the best ways to realize this dream.

This article will discuss the pros and cons of going with turf and the top 5 reasons synthetic turf is an excellent alternative to grass. Let's get started.

The Pros of Turf

1. Turf is less of a hassle than grass - One of the main advantages of turf is that it is much easier to maintain than grass. You don't have to mow it, trim it, and then water it like you would with grass. You need to put some turf down, and it will be ready to go.

2. Turf can look great - When you have a turf lawn, you can choose between various colors and designs.

3. Turf can last longer - Although turf may not last as long as grass, it is typically much easier to keep in shape. You don't have to Weed It, Trim It, Water It - all you need to do is put some turf down, and you're good to go

4. Turf can save money - If you're looking for a way to save money on your lawn care bill, the turf may be the answer for you! Turf will save you money in the long run, but it also looks great and lasts much longer than traditional grasses.

5. Turf can help improve your indoor air quality - When you have a turf lawn, you can enjoy excellent indoor air quality without worrying about the dirt and leaves coming into contact with your air conditioning system.

The Top 5 Reasons Why Turf Is A Good Alternative To Grass

1. Turf is less of a hassle than grass.

2. Turf is more durable and has a longer lifespan than grass.

3. Turf is easier to maintain than grass and can be used in any climate.

4. Turf looks great and can add extra value to your home or garden.

5. Turf is an affordable option that can improve the look and feel of your property

How To Choose The Right Turf For Your Home

1. Know what type of turf you are looking for. There are various turf options, from professional grade to beginner options. It's essential to understand the type of turf you need for your home. Professional grade Turf is typically more expensive, but it offers a better user experience and is more durable than beginner options.

2. Get a reasonable price

Don't forget about the cost of artificial turf. You won't find a better deal on professional-grade turf than you would on beginner options.

3. Get quality

Make sure that the turf you choose is of high quality. Don't settle for something that isn't worth your time and money.

4. Maintain your turf

If you love your lawn, it's essential to keep it looking great no matter what. Regularly mow, water, and fertilize it – these simple steps will help ensure that your turf remains in top condition year-round.

How To Clean And Maintain Turf

It would be best to regularly clean your turf area to keep it looking and performing like new. Here are some tips on how to do this:

-Wash your turf area with soap and water before each use

-Maintain the edges of your artificial turf using a water-based shampoo

- Rinse off any dirt or debris that has accumulated on your artificial turf

- Make sure that all lights are on when you mow your artificial turf

- follow up with a treatment plan every two months

Is Turf The Future of Homeowners?

As artificial turf continues to gain popularity, Nex Gen Lawns offers many services and turfs, for instance, artificial turf in Tulsa and Oklahoma. Including maintaining turf grass. Secondly, artificial turf is often more realistic. Third, synthetic turf can be a great alternative to grass for homeowners who do not have a yard or want green space in their homes. Lastly, if you consider going with turf, it is essential to research the different types of turf available to choose the right one for your needs.

Conclusion

By investing in turf, it can save you time and money in the long run. The convenience and looks of artificial grass can really help to add value to your home. 

Guest Contributor: Hannah Boothe

7 Things You Need to Have in Your Kitchen

There are some things that you just need to have in your kitchen. These items will help you cook up a storm, whether you're whipping up a quick meal or trying to bake something delicious. From pots and pans to utensils and appliances, make sure you have these seven essentials in your kitchen!

Cooking at home doesn't have to be hard. In fact, it can be a lot of fun! With the right ingredients and tools, you can create amazing meals for your friends and family.

Here are some tips for being a successful home cook:

1. Make a list of recipes

When it comes to cooking at home, one of the best things you can do is compile a list of recipes. This will give you a variety of options to choose from, and it will help keep you organized. Plus, it's always nice to have a few backup plans in case you don't feel like cooking something new.

There are plenty of resources for recipes online, in cookbooks, and even in magazines. Once you have a list of recipes, you can start planning your meals for the week.

2. Choose simple recipes

Don't try to tackle complicated recipes when you're first starting out. Stick to simple dishes that you know you can handle. As you get more comfortable in the kitchen, you can start to experiment with more difficult recipes.

For example, a simple recipe for chicken parmesan might include just a few ingredients: chicken breasts, mozzarella cheese, and tomato sauce. A more complicated recipe might involve breading the chicken or adding additional toppings.

3. Gather your ingredients

Before you start cooking, make sure you have all of the ingredients you need. Nothing is worse than getting halfway through a recipe only to realize you're missing an important ingredient.

To avoid this, read through the recipe thoroughly and make a list of everything you need. Then, double-check your pantry and fridge to make sure you have everything on hand.

Additionally, it's helpful to measure out all of your ingredients before you start cooking. This will make the actual cooking process go much smoother.

4. Prep your ingredients

Once you have all of your ingredients, it's time to start prepping them. This means chopping vegetables, measuring out spices, and anything else the recipe might require. The more prepared you are before you start cooking, the easier the process will be. 

Also, remember to read through the recipe a second time before you start cooking. This will help you familiarize yourself with the steps and avoid any surprises along the way.

5. Use a good knife

A good knife is one of the most important tools in the kitchen. With a sharp knife, you can easily chop vegetables and slice meat. A dull knife, on the other hand, can be dangerous to use and will make prep work much more difficult.If you're not sure how to sharpen your knives, there are plenty of tutorials online that can help. You can also take them to a professional to have them sharpened. The folks behind imarku.net note that you can buy a 16-piece knife set for maximum versatility. This way you'll be sure to have the right knife for any job.

6. Use fresh ingredients

Whenever possible, try to use fresh ingredients in your recipes. Fresh produce often has more flavor than canned or frozen fruits and vegetables 

If you can't find fresh ingredients, however, don't worry! Canned and frozen fruits and vegetables can be just as nutritious as fresh. Just be sure to read the labels carefully to choose products with no added salt, sugar, or fat.

7. Have fun!

Finally, remember to have fun while you're cooking! Cooking at home should be a relaxing and enjoyable experience. So don't be afraid to experiment, try new things, and make a mess in the kitchen. The more you practice, the better you'll become at cooking delicious meals for your friends and family.

Additionally, don't be afraid to ask for help if you're having trouble with a recipe. There are plenty of resources available online and in cookbooks that can help you troubleshoot any problems you might be having.

Cooking at home can be a fun and rewarding experience. With just a few simple tips, you can become a master chef in your own kitchen! By gathering your ingredients before you start cooking, prepping them beforehand, using fresh ingredients whenever possible, and having fun while you cook, you'll be able to create delicious meals that everyone will love. The bottom line is to just get in the kitchen and start cooking! Who knows, you might just surprise yourself with how much you enjoy it.

Reasons to Consider a Textile Roof

In recent years, textile roofing has gone from being a stylish option only used on flagship projects to being an affordable and viable alternative for regular homeowners. Textile roofing is used extensively in commercial applications due to several benefits that it provides over regular roofing but it can also be a great fit for your home.

If you have an outdoor kitchen, a patio, or even a green space in the back that you would like some shade on, a textile roof can be the perfect solution. Here are some of the main reasons why textile roofing is worth your money.

Style

There is only so much you can do to a steel roof or a cement roof to make it stylish. You can decorate it with all kinds of things but the structure itself is limited due to the material used. Both cement and steel can only be modified to a certain extent and they also limit how builders can use them.

Textile roofing comes in many different materials but they all share the same properties of being a fabric. This means you can shape them into virtually any shape that you can imagine. The only limiting factor is the building constraints around the shape you have in mind. As long as you can provide the supporting infrastructure, the textile roof can take any shape you want.

Cost

Gone are the days when textile roofs were expensive to buy and install. Today you can get a full textile roof installed for the price of the materials of a tiled roof. Moreover, if you are good with tools and enjoy a  DIY project, you could easily do this on your own over a weekend. The advantage to getting a professional roofing company is the fact that you get a warranty and don't have to risk it yourself. Often, a roof has to be installed at an awkward angle, and it is risky getting up that high. A roofing company will have certified professionals who have all the tools and equipment to do this safely.

Durability

Traditional cement and steel roofs are great when they are new but with age and exposure to the natural elements, they start to weaken and deteriorate. Even if you get treated and coated metal sheets for your roofing, they will eventually develop rust and holes and start to leak. Cement roofs develop cracks, they chip and break, and can completely fall apart with excessive exposure to water.

Textile roofs, on the other hand, have none of these problems and high-strength membranes give even better protection. You can get waterproof textile sheets, porous textile sheets, and even ones that will let light through. There are plenty of options for materials in textile sheets and all of them are far more durable than metal or cement.

Roofing can be very expensive. When you want a small roof for a portion of the house or a cost-effective option for your warehouse, textile roofing can help you save a lot of money. Not in the cost of the material but the installation and the long-term maintenance are much cheaper when you have a textile roof. If later on, you want to change the style, it is easy to do and will only take a few hours rather than a few weeks for a steel or cement roof.

5 Factors to Consider When Choosing a Commercial Roof

When you're planning on replacing your old roof or commercial flat roof repair, there are several important factors to consider. These factors include the location of your building, the building code, the dimensions of the roof, and the physical make-up of the building. The materials and construction of your building are also important considerations. Ultimately, these factors will determine the durability and performance of your roofing system. But what other factors should you consider before flat roof repair in Colorado?

Building Material

The building materials to consider when choosing a commercial roof will depend on the structure of your building, foot traffic, and climatic conditions. Traditional membranes and metal roofing are some of the most common commercial roofing materials. Polyvinyl chloride (PVC) is an excellent choice for commercial roofing, but it is more expensive than other options.

If your business is in an area with hot temperatures, consider a breathable, watertight, and flexible material. Consider a metal or reflective system if your business is in a place with high wind speeds or snowfall. If you're building in a humid climate, you should consider a flexible material, such as EPDM. EPDM, or ethylene propylene diene monomer, is a synthetic rubber that is relatively cheap and easy to apply. The downside to this type of roof is that it will last between 10 to 15 years, so be sure to plan ahead.

Installation & Maintenance Costs

The cost of commercial flat roof repair, replacement, or maintenance varies from building to building and is affected by a number of factors. Because commercial buildings are often larger and lower-sloped than residential homes, the need for a roof differs. Choosing the right material can influence the overall costs.

Before you purchase a new roof, make sure to take a moment to weigh the costs and benefits of different materials. Metals, waterproofing, and other components are common choices. While some may cost less upfront, others can last for decades, and some may even pay for themselves in energy savings.

Consider the longevity of your roof and how easily it can be maintained, and keep in mind that you don't have to replace the roof every few years. Several factors can affect the cost of a membrane roof, including the ease of installation and the accessibility of the roof. If access is an issue, the installation can take longer than expected. Also, older buildings may have multiple layers of roofing. This makes removing the old roof or commercial roof leak repair more complex and more expensive.

The labor to install a new roof can vary significantly depending on the materials and complexity of the project. For example, asphalt and tile shingles are less expensive to install than metal roofing sheets. Then again, the materials used in pitched roofs will be more costly than those used in a commercial flat roof repair. It may be cheaper to install a flat roof than a pitched one, but a complex design will likely cost more in the long run. A flat roof is also easier to maintain and will cost less than a complex gable or hip roof.

Your Future Plans & Needs

You must choose the roofing system of a commercial building with future plans in mind. For example, the material of your commercial roof depends on your company's needs, future goals, and customer expectations. Some materials, like mastic asphalt, can last up to 50 years, while others have shorter lifespans. A commercial roof repair companyshould meet these needs while being cost-effective.

Environmental Impact

While all construction has an ecological cost, the environmental impact of your commercial roof is particularly important when you choose a new roofing solution. For example, when considering the cost of removing and replacing the roof, the environmental impact of a new roof replacement is significant. Therefore, it's important to consider the environmental impact of your commercial roofs before making a decision.

An uncoated black roof will absorb approximately 70 percent of solar energy, whereas a reflective roof will reduce this to just twenty or thirty percent. Without a reflective coating, the surface temperature will rise by 15 to twenty degrees higher than the ambient temperature. The same uncoated roof can cause a temperature increase of sixty to one hundred degrees. This is one of the main reasons why reflective roofing is an excellent choice for commercial buildings.

Eco-friendly roofs will minimize waste by reducing the material used in their manufacture. Most roofs are not energy-efficient, require large amounts of energy to manufacture, and are oil-dependent. They also cannot be recycled and typically end up in landfills. As a result, a commercial flat roof repair can contribute as much as 5.5 million tons of waste annually.

A green roof is an excellent way to reduce air pollution and greenhouse gas emissions. Vegetation can filter pollutants and reduce greenhouse gas emissions through carbon sequestration. Green roofs also help lower indoor comfort and reduce heat stress associated with heatwaves. By minimizing heat transfer, green roofs can also reduce the use of electricity.

A green roof can reduce the amount of energy a commercial building consumes during peak usage periods. In addition, a cool roof can reduce cooling costs in summer. This is an excellent benefit for both the environment and the business. Further, the added benefits of green roofs can lead to more sustainable buildings and a healthier planet.

The benefits of environmentally-friendly roofing are clear. While a green roof is more expensive than a conventional one, the energy savings associated with the material can quickly offset the additional cost. When selecting a new roof, it's essential to consider how the material and its installation affect the environment.

Roofing Contractors

Many factors need to be considered in choosing a commercial roofing system, including building code requirements, location, and design. Other factors include the physical make-up of the building, materials used, and construction. A flat roof repair company should also consider the direction and shade provided by surrounding trees.

There are also warranties that need to be considered, such as the amount of time a project will take. Roofing contractors should also have insurance coverage in the event of a lawsuit. It's important to plan for inflation and possible labor and material shortages and be sure to include financing costs. If you are unsure about how much money you can spend, get a quote from several companies to get an idea of the cost.

Key Takeaways

When choosing a commercial roofing system, consider the existing roof structure and material as your current roof will dictate the type of material to use. Also, consider your building's lifespan and future plans. Factors that affect roof longevity include climatic conditions and foot traffic, and while some roofing systems are more environmentally friendly than others, there are advantages and disadvantages to each. 

Before choosing a new roof, you should take building code regulations and dimensions into account. Additionally, factors such as the number of trees on the property can affect the performance of your roofing system. Other important factors to consider when selecting a commercial roof include the physical make-up of the building and the materials used to construct the building. You should weigh a flat roof repair company's recommendation heavily.

AUTHOR BIO

John Dillard works as a Marketing Manager for JeffCo & Beyond, a commercial roof repair company in Colorado that specializes in flat roof repair options and roof coatings. He also offers no-obligation roof damage assessment and estimates for commercial roof repair costs in Winter Park.

How Heat and Humidity Impacts Your Home's Roof

Those who live in high-humidity locations should anticipate an even more difficult summer. Condensation may accumulate under a roofing system due to hot and humid air, often in shingles. This will eventually result in water damage.

The intense heat and humidity may impact your roof; while residential roofing is built to endure the weather, prolonged exposure to intense sunshine and moisture may result in cracks and leaks. To assist you in caring for your house, here is how heat and humidity may cause roof damage and how to avoid these problems.

●    Roof Damage Signs

There are more symptoms that your roof has been damaged by excessive heat and dampness. For instance, aged roofs' roofing materials may bend, peel, or degrade. Additionally, your shingles are prone to fade or discolor.

Contrary to popular belief, this is not only an aesthetic problem. While faded shingles detract from the external attractiveness of your property, they may also raise your energy expenses. Manufacturers of faded shingles do not account for heat and humidity. The color of your roof affects the amount of heat it deflects. If the color of the shingles fades, the temperature in your house may rise.

Additionally, roofs that regularly contract and expand due to temperature variations may suffer from thermal stress. It may deteriorate and develop cracks if your roof is older, enabling moisture, water, and debris to enter.

●    Heat Damage to the Roof

The deterioration of a roof is caused by prolonged exposure to direct sunlight. This may wreak havoc on your roofing material, resulting in buckling, eroding, and peeling shingles. This exposes the timber behind the shingles, exposing it to the elements. What types of roofs are prone to roof degradation? Older roofs. When should your roof be replaced? Fifteen years and above, Replace as soon as possible before the summer heat sets in.

The expansion of roofing materials is caused by heat. Shingles may contract, bend, or curl, and flashing may fracture, allowing moisture and water to penetrate. Along with the physical harm caused by the sun, you must consider the heat that will rise throughout your property.

When there is not enough ventilation, heat will go to the attic, posing further concerns. Asphalt roofing shingles may blister and fracture when heated air is trapped in an attic due to inadequate ventilation.

●    How Humidity Affects Your Roof

When moisture and high heat mix, you are likely to have water damage even if it does not rain. Moisture may wreak havoc on your roof's shingles, decking, and wooden components. Steam may also enter your crawl area or attic via the outside roofing components. There is the formation of mold, which weakens the plywood and jeopardizes the health of you and your family. Additionally, an excessively damp attic might affect the construction and stability of the whole roof.

Contact commercial roof contractors in austin tx, immediately if you discover or suspect a problem with your roof.

By correctly ventilating your roof, you may minimize damage caused by high heat and humidity. Sufficient ventilation and a dehumidifier may help decrease moisture in your attic, which often results in mold growth. Before recommending the optimal ventilation system for your house, your contractor will need to analyze your environment and other considerations.

●    Roof Security

While you cannot control the environment or weather, you can protect your roof from excessive heat and humidity. Ensure That your roof is adequately ventilated. When air can circulate freely in the attic, the temperature in both the attic and the top will be more evenly distributed. Additionally, your air conditioner will work less complicated to cool your house.

While you can do a basic check from the ground, you should still have a professional come up and take a deeper look at least once a year. In this manner, issues may be discovered and corrected early on. The longer you delay roof damage repair, the more expensive it will be.

●    Ventilation of the Roof

Roofs may be equipped with intake and exhaust vents. These are used to safeguard dwellings from the damaging effects of trapped heat, moisture, and mildew. Without vents, the summer months may cause a home's air conditioner to work overtime, which can be detrimental to shingles in particular.

 Guest Contributor: Maggie Bloom

Spring Backyard Decoration Inspiration

Spring is right around the corner, which means it’s time to get your lawn ready for guests to come over and enjoy the weather. Not sure of what to decorate your backyard with? The possibilities are endless! We gathered some of our favorite small decorations that can easily be DIY’d and at a low cost that can help you spruce up your backyard!

Everything You Need to Know About the Working of Line Pumping Brisbane

Whether putting concrete in a backyard patio, a garden path or a driveway for your car, choosing the right concrete pump is essential. Fortunately, it doesn't have to be too complex. There are two main types of concrete pumps: boom pumps and line pumps (also called trailer-mounted). Once you know what you need, check out suppliers offering concrete equipment hire services. They should be able to provide a list of materials required for pumping and other material-related information to help complete your project. You can vouch for their experience and expertise to reduce your construction cost and save time. Anyway, let's focus on line pumps first.

Exploring concrete line pumps

The concrete line pump is a great way of dispensing concrete. It’s simple to set up - all you need is a hose and a truck or trailer-mounted long pump. The long hose allows for great control when pouring the concrete, and its versatility means that it can extend indefinitely. So if you’re working in large areas, the line pump could be what you might need. You can look at line pumping fastconcretepumpingbrisbane.com to understand this option better.

Using line pumps

You probably knew that line pumps come in handy for resurfacing a driveway, building a swimming pool, or other smaller instalments. You may not have known that the boring equipment handles fewer materials than boom pumping and bucket trucks, which are sometimes typical for large-scale operations. In some cases, line pumping can even save clients money on construction because it doesn’t pour large volumes of concrete at a time. These are a reasonable investment as boom pumps or other types of machines. However, as you know, the selection of the equipment has to be perfect. So, if you have small-scale building projects, you can rely on this method and expect to reap the following benefits:

·      Affordability

·      Smooth handling of tricky areas

·      Flexible hose length for different requirements

·      Completion of small residential projects hassle-free

·      Easy horizontal pumping

·      Small or no wastage of concrete

·      Quick installation

Factors to consider to determine the choice of line pumps

You need to know how much distance the truck or trailer needs to cover to deliver concrete onsite. Then, the aggregate size capacity of the machine is another angle. Line pumps can be the perfect option if it requires mixing low-volume concrete. As a builder, you also need to understand how much space you can allot to your equipment. If you construct something in a busy urban area, something with a smaller footprint can be handier. At the same time, you must be familiar with safety standards, emission levels, maintenance costs, and others.

In Brisbane, you get many rental service providers for construction equipment. Some offer staff support also for operating the machine. You can opt for them where you get the flexibility of choice and top-notch equipment. Don't forget to examine their condition before hiring the service, though. Since line pumps are excellent for smaller projects and offer money-saving experiences, you may depend on them without worries.

Guest Contributor: Sujain Thomas

How to Make Your Small Home Improvement Business Unique and Interesting

If you’ve recently decided to start a home improvement business, there are various aspects you need to think about in order to be successful. Reaching a wide audience is a necessity if you want to stay afloat and expand over time. For that to happen, you need a great marketing strategy that will set you apart from the competition. Here are some tips that should help you on your mission.

Understand the budget you’re working with

First and foremost, it’s vital that you understand what kind of budget you’re working with. Unfortunately, small businesses are often not able to set aside a big portion of their funds for marketing purposes when there are so many other things to think about. With that in mind, you want to define your budget so that you can see what kind of advertising is within your reach. That way, you will know if flyers and billboards will be your main way of promoting your business or if you’ll be able to invest some money into TV ads, for example.

Research your target audience

To know what kind of marketing strategy to employ, you need to know your target audience. These are the individuals that will be requiring your services most often. You need to see which social media platforms they use the most, which magazines they tend to read, what budget they have at their disposal for a typical renovation, and so on. Knowing these specifics will allow you to modify your approach.

Start a blog with unique but relatable content

As a small home improvement business, starting a blog is a very cost-efficient way to reach an audience. If you already have a website, adding a blog section should not be difficult and this move can bring you plenty of readers and even clients that are willing to pay for your services. However, it’s crucial that you keep producing original content that will show off your skills but also provide readers with some useful advice. You want to keep a regular schedule so that your viewers know when to expect new articles or even instructional videos.

Come up with one-of-a-kind offers

While it’s good to encourage your clients with some DIY projects that they can handle, you still want to steer them toward hiring you. Therefore, consider coming up with some unique offers that they simply can’t miss out on. For instance, you can have a few months of the year when you offer a discount on interior or exterior painting. Then, if you sell products, you can have a month where you put certain items on sale. You can also consider free delivery or complimentary consultations.

Show clients how you can add value to their lives

No matter if you offer products or provide various services, to get the attention of potential clients, you need to show them how you can add value to their lives. For example, perhaps you are the only business in your city or wider area that offers a certain service. It would be much easier for them to hire you than to look for specialists that might charge more as they’re located farther away. There are many other unique selling propositions about your company that you can highlight and attract clients.

Make sure your branding is uniformed

Regardless of how small your company is, you need to work on your branding. This means that you should ensure you are uniformed on all fronts. For example, if you already have a logo, it should be used on your website and social media accounts. Then, you also want to make sure you’re providing all employees with appropriate uniforms that also include company colors and the logo. Furthermore, you can look into quality custom made backpacks that every worker can take with them when carrying some essential tools. Even your company vehicle needs to match the overall visual aesthetics. Taking all of these steps should help spread brand visibility and awareness and bring you to potential customers’ minds.

Collaborate with others

Just because you’re trying to be unique, it doesn’t mean that you cannot collaborate with other people. For example, you can team up with another small company that offers products or services that complement yours. Let’s say you handle bathroom renovations – well, teaming up with a tile or bathroom store can be a big plus as you might get even more recommendations. You can also find a micro-influencer to work with, as they can promote you to their sizeable following.

Follow up with your clients

However, your job doesn’t stop once you’ve attracted clients and convinced them to hire you. You also want to follow up with them on various topics. For starters, ask how they found you in the first place so that you can perhaps modify your approach. Then, you also want to see what they have to say after the project is done. If they’re satisfied with what you’ve done to transform their home, see whether you’re allowed to share before and after photos on your social media pages, and even repost what they’ve shared. This is a great way to boost authority, show your expertise, and gain a stellar reputation.

Admit your mistakes

On the other hand, if you’ve made any mistakes during the projects, make sure you own up to them. Take responsibility and see how fast you can make the situation better. As you can learn lots from this, you can even turn it into a blog post that will show how you are aware of the mistakes you’ve made, but that you did your absolute best to rectify them as soon as possible and how the results are still top-notch.

Add warranty to your offer

Finally, you want clients to feel safe with you, so you need to get all the necessary insurances that will ensure nothing is damaged and no one is harmed during the whole renovation project. Furthermore, you also want to include a warranty on your work and guarantee that you will come back free of charge in case anything turns out to be improperly done.

There are various ways how you can make your small home improvement business interesting. These ten should be of immense help.

Guest Contributor: Ron Wolf